Introducing the 5 best rising music artists in India

Music is an ever-growing and changing art. Whether it influences society or vice versa, there will always be a new style and talent in the scene. Sadly, the setup works a little differently here in India. Instead, the industry has majorly been capitalised on by the gigantic Bollywood, and it seems that there is absolutely no escaping it.

However, you, as the consumer, can do something about it. While India’s prolific music industry is undoubtedly monopolised, that doesn’t stop aspiring artists to share with the world their talent. If you are looking for new stories and emotions to listen to, Allahabad Music lists down on this page five emerging Indian artists who should have a spot on your playlist. 

  1. Adi
  • Genre: R&B and hip hop

Fully known as Aditya Lodha, Adi is Mumbai-bred hip-hop and R&B artist. As the youngest member in a family of 16, he was exposed to several artists from different genres. From the melodies of Indian musical maestros like Kishore Kumar, he also takes inspiration from the Western taste of Lil Wayne and Kanye West. In 2020, he finally released his first track entitled ‘Pigeonholed’. It is a mature commentary on India’s music industry expressed in an eclectic palette of sonic elements. 

  1.  Nothing Anonymous
  • Genre: Electronic

Anyone here a fan of drum machines and synthesisers? Nothing Anonymous is a must search artist! Made up of Nirmit Shah and Ambika, they are a modern electronic duo who use broken beats, dream synths, and vocal melodies to produce extremely chill vibes. Their influences are from neo-soul, dream pop, and hip-hop, which you can perceive in their latest EP (extended play) entitled ‘Here to Stay’. 

  1. Ritviz
  • Genre: Indian pop, EDM, hip hop, classical, rap, and pop

25-year-old Ritviz started his music career in 2017, but now, he is also a songwriter, electronic musician, and record producer. Since his song ‘Udd Gaye’ was featured on A.I.B (All India Bakchod)’s official YouTube channel, he is one of the few artists in the world who experienced a meteoric rise to fame in just a short period of time. Fast forward to 2021, Forbes listed him under their ‘30 under 30 list of 2021’. 

  1. Thugs Unit
  • Genre: Hip hop, reggae, and Hyderabad

Like Nothing Anonymous, Thugs Unit is a duo made up of hip hop and rappers Mo Boucher and Irish Boi. In fact, these brilliant artists have long been in the industry, where they are often regarded as India’s finest and most seasoned versatile rappers. It was just so recently that they resurfaced into the scene after a six-year hiatus with their comeback album in November 2020 called ‘Resurrection 040’.

  1. Parvaaz
  • Genre: Progressive rock, alternative rock, folk-rock

Present since 2010, Parvaaz is a contemporary rock band made up of three to four members. As of today, it consists of Khalid Ahmed, Fidel Dsouza, and Sachin Banandur. Their expressive rootedness to the rock genre is what has made them astoundingly unique. 

Allahabad Music: Best music genres to listen to

We at Allahabad Music, as one of the best sites to listen to and download music, have tried to get all genres of music available to us and to our users. Our aim is to provide users with a way to listen to their favourite music and genre. 

However, with a ton of choices, what genres should you listen to? Read on and find out!

Pop

Pop is one of the most popular music genres there is. It is, however, a bit tricky to define what pop music is as it has evolved so much already. Some say that any genre that gains popularity becomes pop music. An example of this is soft rock tracks that are now considered pop. 

Throughout the eighties, pop music has evolved towards more electronic sounds. Artists and music have bridged the gap between classic rock and modern approaches to music.

A characteristic of pop music includes an aim to appeal to a general audience, rather than to a particular sub-culture or ideology. It also places an emphasis on craftsmanship rather than artistic qualities. The structure of many pop songs is that of a verse and a chorus.

Pop music has also been dominated by American and British music industries. Their influence has made pop music something of an international monoculture.

Recently, pop music has been taking its melody and music language from hip-hip with its sub-genres. Electronic and dance elements are still present in modern pop songs. Other influences like Latin sounds often join in to create a diverse, new sound.

Rap and Hip-hop

With some ancient roots planted in the Blues and Gospel, these two genres presented an incredible evolution that made them sort of standard for mainstream music. Creating music with spoken words and electronic sounds became doable even without traditional tools. 

Without a good singing voice or the ability to play an instrument, the first rappers narrated the harshness of life through sharp rhymes and rough sounds. Hip-hop consists of stylized rhythmic music that usually consists of rapping, a rhythmic and rhyming speech, and at times beatboxing. 

Although rapping is not required in hip-hop music, the genre may also incorporate other elements of hip-hop culture. They’ve also influenced many popular sub-genres. 

Rock

One of the best-known genres in music, rock has evolved directly from Blues and became popular. From the US to Great Britain, it slowly but steadily spread across Europe and became the perfect soundtrack in the ideological turmoil in the sixties. 

From the rough style of rock and roll, the genre evolved into more complex styles such as progressive rock. However, it regained its raspy approach through punk rock.

The sound of rock is traditionally centred on amplified electric guitar. It was also supported by an electric bass guitar which pioneered in jazz music, and percussion from drum kits combining drums and cymbals. Other instruments particularly the keyboard also accompanied rock music.

In recent times, rock has slowly lost its popularity and its rebellious input. Other genres started taking over the electronic and digital tool available, as well as the charts. It was also said that the decline of rock was also caused by how social attitudes changed. 

Allahabad Music: All you need to know about indie music

Some people who listen to indie music believe it’s a genre that’s part of a hippie counter cultural movement. However, what they don’t know is that indie music is simply music that has been independently recorded with no relation to any political movements.

Instead of signing up with a major record label, the Tokyo Police Club recently released an independent recording of ‘Champ’, their 10th-anniversary album. This is actually a good thing because the anniversary album stayed true to the sound of the original record. 

Their indie production also means that they own all copyrights to their music, art and merchandise. They don’t pay record labels for advertising, marketing and publicity. 

Indie music is alternative music only because they don’t get played on the radio. Here are a few more things you need to know about indie music.

Garage bands

Indie music genres generally do sound more or less alike whether pop, punk or rock. That’s because an indie recording is raw, with no sound manipulation or fine-tuning. Most of the time it’s just the sound of drums, guitar, bass and vocals

The indie crowd

They do their logistics, manage their public events, sell their albums and go on concert tours in small venues by relying on no one but themselves.

This intimate performance setup has grown into a cultural movement that has since been commonly described as the indie music scene. 

Indie sound 

Musically speaking, mainstream genres would be pop, folk, country, rock, ballad, electronic, classical and then combo styles catering to eccentric tastes.

Indie music genres, on the other hand, are generally the same category types, only their music is not recorded with major music labels. Indie sound is not a distinct music genre. It’s a term for associating an indie artist’s music with a similar sound.

Like mainstream music, indie music shares a distinct sound within its genres. If you’ve listened to Tokyo Police Club’s music and other rock bands in the same genre, you will notice that ‘indie sound’ with the same style and spirit.

The new indie sound

A new trend is emerging and they’re calling it the new indie music. The indie movement has gone full digital, producing new sound using different kinds of software. Indie music producers are using more digital synthesizers instead of acoustics and create music right in the comfort of their home.

With technology comes countless possibilities in achieving the new indie sound that will keep them relevant to their followers. For indie artists to stay in the game, laptops will have to be their new musical instrument of choice. Heavy dependence on technology in sound production is an advantage because it blurs the line between indie and mainstream music.